From cost center to revenue driver.
Trusted by teams at
Built into every journey
Choose the message. Find the right sequence. Let each customer take their own path.
Customer context
Connect what each customer does with what they see next. Their activity, interests and preferences stay with them across every journey.
Revenue engine
Ask Justine about a cohort, campaign or outcome. Get a dashboard built around your question, with lift measured against a holdout.
JustAI Product Launch
Customer stories
See how lifecycle teams turn personalization into measurable growth.
×How Better Mortgage matched emails to each homebuyer’s timeline and intent with JustAI.
Application-start rate rose from 9.25% to 12.08% in this test.
Read case study×How Coursera tested, personalized and optimized lifecycle messages with JustAI decisioning.
Measured in Coursera’s churn series.
Read case studyBuilt for the teams doing the work
No human can pre-write a rule for every customer state. JustAI's agents don't need them.
‘Right message, right person, right time’ was always the goal. JustAI is how we finally get there: AI tests the combinations, and we stop guessing.
Some customers are seeing improvements of 20% or more in key growth outcomes.
Neha and Jeff on what we learned, what we rebuilt, and what comes next.
Read the note →